Watt's up LDN?
Year: 2024
Where: Media.Monks
Client: MINI
Role: Creative & Art Direction, Animation, Motion Design, Brand Champion
During the launch of the new MINI family and its brand refresh, we seized a last-minute opportunity to take over London’s iconic Piccadilly Lights.
The challenge?
We had just 48 hours to bring it to life.
The New All-Electric MINI Cooper was the perfect hero for the spot. Working at speed, we curated language and visuals into a bold, full-motion canvas; pushing the new brand identity to its limits and delivering BIG LOVE to the masses.
✓ Piccadilly Lights.
Year: 2024
Where: Media.Monks
Client: MINI
Role: Creative & Art Direction, Animation, Motion Design, Brand Champion
During the launch of the new MINI family and its brand refresh, we seized a last-minute opportunity to take over London’s iconic Piccadilly Lights.
The challenge?
We had just 48 hours to bring it to life.
The New All-Electric MINI Cooper was the perfect hero for the spot. Working at speed, we curated language and visuals into a bold, full-motion canvas; pushing the new brand identity to its limits and delivering BIG LOVE to the masses.
✓ Piccadilly Lights.
MINI
Year: 2021 - 2024
Where: Media.Monks
Client: MINI
Role: Creative & Art Direction, Animation, Print Design, Digital Design, Video Editor
For the past two years I have crafted engaging content, ranging from social media campaigns to dynamic digital and print assets. Covering creative from ideation through to production.
Witnessing MINI UK's remarkable social growth, now the largest in EMEA. Plus becoming a trusted brand guardian for MINI across EMEA, I've played a pivotal role in launching new vehicle lineups and refreshing brand aesthetics.
Year: 2021 - 2024
Where: Media.Monks
Client: MINI
Role: Creative & Art Direction, Animation, Print Design, Digital Design, Video Editor
For the past two years I have crafted engaging content, ranging from social media campaigns to dynamic digital and print assets. Covering creative from ideation through to production.
Witnessing MINI UK's remarkable social growth, now the largest in EMEA. Plus becoming a trusted brand guardian for MINI across EMEA, I've played a pivotal role in launching new vehicle lineups and refreshing brand aesthetics.
Meta Lens
Year: 2023
Where: Media.Monks
Client: Meta
Role: Creative & Art Direction
Awards: Silver Cannes Lion 2023 Winner 🎉
The Brief: VR for Good, how a headset can change minds and transform lives.
Details are under embargo.
Please contact me for access.
Year: 2023
Where: Media.Monks
Client: Meta
Role: Creative & Art Direction
Awards: Silver Cannes Lion 2023 Winner 🎉
The Brief: VR for Good, how a headset can change minds and transform lives.
Details are under embargo.
Please contact me for access.
Apple
Year: 2019 - 2021
Where: Be Grizzlee (Media Arts Lab)
Client: Apple
Role: Animation, Adaptation, Design, Editing, GFX Post Production, Motion Operator, Typesetting
From localising copy to creative editing, I had the privilege of working across a lot of Apple’s video output for EMEA.
From July 2019 to December 2021, it is likely that any video advertisement from Apple across Europe and beyond; I had typeset/animated the GFX you have seen.
Year: 2019 - 2021
Where: Be Grizzlee (Media Arts Lab)
Client: Apple
Role: Animation, Adaptation, Design, Editing, GFX Post Production, Motion Operator, Typesetting
From localising copy to creative editing, I had the privilege of working across a lot of Apple’s video output for EMEA.
From July 2019 to December 2021, it is likely that any video advertisement from Apple across Europe and beyond; I had typeset/animated the GFX you have seen.
The Netflix Remix
Year: 2022
Where: Media.Monks
Client: Netflix
Role: Creative & Art Direction
Awards: Cannes Lion 2022 Nominee
Netflix turns the entertainment industry upside down, starting with Stranger Things.
Removing limitations and content creation boundaries; Netflix launches a platform that gives users rights-free access to the Stranger Things catalogue. Empowering fans to remix the narrative, creating endless new storylines and paths for Eleven and her friends whilst blurring the lines between genres.
Using the new N-Remix pillar of the platform, Netflix reinvents not only how titles are launched but also how they’re consumed; pushing change throughout the whole entertainment industry with a monumental statement on access and rights.
A platform where Neflix goes open-source and the only limitations of the appeal to Stranger Things, are the imaginations of the current and future fanbase.
Year: 2022
Where: Media.Monks
Client: Netflix
Role: Creative & Art Direction
Awards: Cannes Lion 2022 Nominee
Netflix turns the entertainment industry upside down, starting with Stranger Things.
Removing limitations and content creation boundaries; Netflix launches a platform that gives users rights-free access to the Stranger Things catalogue. Empowering fans to remix the narrative, creating endless new storylines and paths for Eleven and her friends whilst blurring the lines between genres.
Using the new N-Remix pillar of the platform, Netflix reinvents not only how titles are launched but also how they’re consumed; pushing change throughout the whole entertainment industry with a monumental statement on access and rights.
A platform where Neflix goes open-source and the only limitations of the appeal to Stranger Things, are the imaginations of the current and future fanbase.
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